Company Profile

Split Second Group (SSG) is a Canadian distributor and sales agency specializing in premium consumer technology and lifestyle products across Canada and the United States.

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Since 2018, we have built a strong reputation for bringing innovative, high-quality brands to market and connecting them with leading retail channels. Our portfolio includes recognized brands such as Airseekers, Hoco, JONR, and Sharp, spanning categories including mobile electronics, robot mowers, drones, cameras, tools, small appliances, floor care, and more.

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Backed by an experienced sales and marketing team with a proven track record of building successful consumer brands, SSG provides comprehensive market expertise, retail distribution, sales development, and brand support.

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Our goal is simple: to connect great products with the right customers and retail partners, while helping the brands we represent grow and succeed in North America.